• MWC 2017 Brings Back Nokia 3310 Packed with Long Battery Life, Color Display and Snake at $52

MWC 2017 Brings Back Nokia 3310 Packed with Long Battery Life, Color Display and Snake at $52 (Photo : Image Credit: Nokia)

One of the most trusted brand in the telecommunications industry - Nokia - is coming back to give an "old brand" a new touch.

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Rumors and speculations regarding the return of Nokia have been overwhelming the web since the announcement of its possible revival to join the smartphone market at the Mobile World Congress (MWC) in February.

As per initial reports, the date of its release is coming later in May or early June this year; however, the excitement over its return just hyped up after the UK retailer Clove let its four units, including Nokia 3, Nokia 5, Nokia 6 and the legendary Nokia 3310, included them in its listings.

It cannot be denied that Nokia is banking on its formidable name and reputation in the industry to commercialized its new and revived units, but HMD Global, a Finnish company awarded the right to design and manufacture Nokia handsets, seems to think of another way to enter the competitive markets of smartphone in India and to the rest of the world.

According to reports, the company is eyeing on highlighting the designs of Nokia units particularly the 3310. In fact, the company has announced via Instagram calling for illustrators and designer to make a design for Nokia 3310. Interested artists were then given until May 10 to submit illustrations through posting on Instagram with a hashtag #331 for the chance to have their creations featured on the limited edition Nokia 3310.

To date, the price tags for these Nokia units are not yet put up and many speculate that the sturdy devices, along with affordable price tags that Nokia is known for, might not be the case anymore given the advancement HMD is in store for it.

Other reports also suggest that the comeback of Nokia brand in the game, particularly in India, will potentially jeopardize Chinese smartphone brands which currently dominate the Indian market such as Xiaomi, Lenovo, Oppo and Vivo.