• A same-sex marriage supporter waves an LGBT sign at the 41st LGBT Pride parade in San Francisco on June 26, 2011.

A same-sex marriage supporter waves an LGBT sign at the 41st LGBT Pride parade in San Francisco on June 26, 2011. (Photo : Reuters)

The recent ruling of the United States Supreme Court in favor of same-sex marriage has made technological, social, and cultural news in China, spreading out to local technology giants such as Google Glass clones, Tinder clones, and other China-U.S. co-productions.

The U.S Supreme Court ruling on June 26 saw Chinese social media reporting many mostly positive reactions from technology companies toward the issue.

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A list of leading Chinese technological companies--from Sina Weibo (China's Twitter-like service) to their apps and homepages--showed public support in varied types of platforms, according to Tech in Asia.

Recent news reports indicate that both the Chinese legal system and Chinese corporations manifest a more modern behavior directed to China's homosexual citizens.

Early this month, Chinese e-commerce giant Alibaba and Chinese same-sex dating app Blued hosted a competition on China's biggest e-commerce platform, Taobao.

"We Do" sponsored an all-expense-paid trip for seven same-sex couples to get married in Hollywood, California. Although same-sex marriage is illegal in China, this still garnered significant media coverage in the mainland and internationally.

The contest is not the first of its kind, as Meituan, a group-buying site, already hosted a similar contest in 2013.

There has been a boom in the range of same-sex dating apps, such as Blued and Zank, that aim to appeal to consumers in China.

Blued, with over 15 million registered users, as well as competitor Zank, show that the market has now an increasing interest, acceptance, and even higher tolerance from the Chinese government.

Homosexuality was not legal in China until 1997, with the ban lifted from the Chinese Classification of Mental Disorders only in 2001.

The Chinese government still follows a fairly hands-off approach represented by the famous "3 No's" expression: "no approval, no disapproval, and no promotion," mainly due to the traditional practices still being observed by a large part of the society.

Family structure and family legacy make homosexuality impractical as far as traditional Chinese people are concerned. China has mostly cultural objections to homosexuality, not religious ones.