• Headquartered in Cupertino, Calif., Apple Inc. designs, develops, and sells consumer electronics, computer software, online services, and personal computers.

Headquartered in Cupertino, Calif., Apple Inc. designs, develops, and sells consumer electronics, computer software, online services, and personal computers. (Photo : Reuters)

Apple Inc. is projected anew to gain from its 2105 iPhone refresh, likely to produce the iPhone 6S and 6S Plus, following the devices' rumored September 2015 release date. AAPL price per share will hit $150, a new report said.

Amidst the plunging value of Apple stock, investment firm RBC Capital Markets is marking AAPL as "outperform" that calls on would-be Apple investors to buy company stocks, more so of the shares lower price at the moment, Apple Insider said in a report. One thing that excites RBC about Apple is the soon to launch iPhone 6S and 6S Plus, which in recent reports have been labelled as game-changers.

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While noting that AAPL share price is currently on the slide trajectory, RBC advised investors to take advantage of the current situation and reap the benefits later, which the investment firm said will start to pour in between the last quarter of 2015 and well into the first half of 2016.

"We believe AAPL's current stock price creates an attractive entry point for investors to benefit from AAPL's ability to sustain revenue and (earnings per share) growth through (fiscal year 2015)," the RBC research note was quoted by Apple Insider as saying.

There are solid signs that Apple share price will not only jump back to the high levels it registered in the previous months and quarters but will also surge to unprecedented value and the iPhone 6S is only one of the possible revenue generators to emerge this 2015, the report added.

RBC said that as of June 2015, Apple's manufacturing and components purchase commitments has amounted to $21.7 billion, which signals that the tech giant is preparing big time not only for the iPhone 6S and 6S Plus. "Apple's spending signals that the iPhone maker is planning a "material ramp" for new products in the second half of 2015 and the first half of calendar 2016," the report said.

Apart from the 6S and 6S Plus, the Cupertino-based firm is said to issue a 4-inch and buyer-friendly iPhone 6C that is expected to debut in the first few months of 2016. Three tablet refreshes are also in the pipeline - the iPad Mini 4 that reports said is largely the scaled up iPad Air 2, the specced up iPad Air 3 and the 12.9-inch iPad Pro.

The latter slate, analysts said, is Apple's answer to the rising prominence of ultra-thin laptops and 2-in-1 mobile devices such as the Microsoft Surface Pro 3 and its rumored sequel - the Surface Pro 4.