HTC was really confident that its new One M9 flagship device is going to help them compete fairly in the highly competitive smartphone industry, but, the device's latest ad disappoints fans as it focused mainly on generic features.
In comparison with the previous One M8, the new HTC One M9 sports the same design. Instead of coming up with a new design, the developers have focused on removing those complaints that consumers had and re-launch a device that is almost identical to the previous launch. The smartphone model has its rear camera issue fixed and the slippery outer material has been replaced. The power button was really hard to reach on the M8 which HTC has fixed by moving its position to make it easily accessible, reports Phone Arena.
In order for a flagship phone to succeed, the developers are expected to come up with impressive features, specifications and consumer friendly add-ons that would convince everyone to buy the product. However, the newly launched television promo for HTC One M9 focuses on very generic features including its rear camera, boom sound and design. Earlier, HTC created hype with its promo videos featuring Robert Downey Jr. in the lead.
At the moment, the flagship phone is floundering with lack of innovative features, a problem faced by most other manufacturers. A final verdict can be made only when the reviews start pouring in, confirms Android Authority blog.
HTC One M9 is now available for purchase in the U.S. from various mobile carriers. Users can also purchase the phone from the HTC store. Meanwhile, a leaked photo suggests that the company is already working on an One M9+ model.