MAC Cosmetic Advert (Photo : MAC Cosmetics)
Controversial singer Miley Cyrus scored against critics who found her advertisements for a cosmetic line 'sexually suggestive and seductive." The UK's Advertising Standards Authority (ASA) said on Wednesday that Miley's Mac Viva Glam ads did not break any advertising industry rules and it is not offensive.
She started the MAC Cosmetics' Viva Glam campaign in January 2015. However, her newest ad received three complaints, reports Huffington Post. Miley's other adverts for MAC shows her in blonde wig, floral crop top and polka dot short.
E! News reports that the ASA found the advert not overtly sexual and would not likely cause "serious or widespread offence." The complainants fear that children would see the advert which they believe should not be displayed publicly.
They insist that the advert should not be placed as a general outdoor display within 100 meters of schools.
The poster features Miley on her back and her legs apart while spread in the air. Her black sequined attire manages to cover the "Wrecking Ball" singer's private parts. MAC pointed out that the advertisement did not feature or any nudity or hinted of any sexual activity. It is insisted that Miley's face did not show any sign of suggestiveness, rather, she displayed "confidence and possibly defiance."
MAC's spokesman stresses, "The ads do not draw attention to Miley Cyrus' breasts or buttocks in any way and although her crotch was visible in the mirrors' reflection, the ad did not draw attention to that part of her body and could not be perceived as sexual."
