Jeremy Lin knows he has a long road ahead with yet another move. But his latest stop is shaping up to be a pretty warm homecoming. In fact, one fan has taken the initiative to help him earn and get settled in with the filing of the “Brook-Lin” trademark.
An unnamed fan wasted no time by quickly filing the trademark with the United States Patent and Trademarks Office. The application is still pending but was transferred to Jeremy Lin by the mystery fan, NetsDaily reported.
According to the US Patents and Trademarks website, the “Brook-Lin” trademark will be used commercially on hooded sweatshirts, jerseys, and t-shirts. Once approved, “Brook-Lin” will expand the 27-year-old Asian’s portfolio with the first one being the highly popular “Linsanity.”
Lin is all set to suit up for his sixth team in seven seasons but his upcoming stint with the Nets will be the most challenging yet. He is expected to start for new head coach Kenny Atkinson, the next best person who knows him well aside from Mike D’Antoni.
Depending on his performance, Lin could go beyond the three-year deal he signed up for and a lot hinge on his performance this coming season. He will be under a lot of pressure though his 2015-16 NBA season performance should offer Nets fans a glimpse of things to come.
The Nets are not expected to strike it big with Lin with the team lacking additional talent. They do have Brook Lopez in the middle who is expected to blend in with Lin for pick-and-roll plays. More to that, Atkinson needs more help in other positions.
The Nets will likely address those needs as they go along and Lin is up to the challenge. With a special bond between Lin and Atkinson, the last run of “Linsanity” may eventually turn out to be the birth of “Brook-Lin,” NY Post reported.
That along with fan support, Lin’s future is gleaming bright. All that remains is for Lin to show the same level of competitiveness he showed during the 2015-16 season with the Charlotte Hornets. The only difference now is that he is a starter and not the sixth man.
The video below shows Lin considering himself more of a role model than a phenomenon.