Motorola in one of its latest campaign is urging everyone to "skip the sevens," convincing "Apple loyalists" that the Moto Z is better than the recently launched iPhone 7, thanks to its Moto Mods.
In a video, Motorola gathered a number of people and asked them their thought of the Cupertino brand's flagship. The participants were not really impressed with the new changes of the iPhone, arguing that there was no difference with the previous model, iPhone 6 adding that it only got a better camera and an improved processor.
After that, the host of the assembly displayed an "iPhone prototype" and shown off the accessories that can be attached on the back of the handset. Well, it was the Moto Z and three of its Moto Mods, not any kind of Apple-branded smartphone, but the group was not aware of that.
Everyone was excited with the Moto JBL SoundBoost Speaker, the Insta-Share Projector and the Incipio off GRID Power Pack and they were not shocked after it was announced that the gadget was not an upcoming iPhone or anything like that.
It is really interesting to note that the people managed to avoid knowing about the Moto Z and the Moto Mods, which adds a touch of mystery to the whole shindig.
During the process, Motorola released a mighty ad where the brand says "Skip the Sevens." The ad is referring to the Samsung Galaxy S7 edge, Galaxy S7 and Galaxy Note 7, aside from the iPhone 7 Plus and iPhone 7, that is, News wire reported.
The Moto Insta-Share Projector makes the users turn any flat surface into a huge 70-inch display to watch videos, view photos and any other media like them.
Meanwhile, the JBL SoundBoost Speaker enables the Moto Z to output rich sound for a great music experience. In addition, it is fitted with a stand that allows users to prop the handset up and watch videos with a good viewing angle.
According to Phone Arena, Incipio offGRID Power Pack feature simply gives the smartphone more juice to keep the lights on throughout the day. The feature provides a whopping 22 hours' worth of extra battery life.
For the curious, here is the video "Moto Mods Presents: Skip The Sevens (Focus Groups)"