Google is openly competing in the smartphone market with the introduction of its latest gadget, the Google Pixel. The smartphone targets the highly competitive mobile market, seeking out to lure possible customers of Samsung's Galaxy S series and Apple's iPhone with a small price of $650.
With the Pixel, Google has adopted a well-designed top notch handset that is firmly incorporated with its own software and services garners that are best in the exceedingly competitive smartphone business. However, it remains to be seen if the Pixel will create a justifiable near-term warning to Samsung and Apple.
Given its best price positions, the Pixel will make a big profit for Google if it trades in plenty volumes. With the smartphone market already soaking, a larger part of sales is expected to be from customers advancing to newer and more proficient smartphones.
According to Slash Gear, this is anticipated to provide chances for expansion in the highly competitive of the market. The Pixel could, as well, be a part of Google's superior plan to guard its mobile search ad trade. This follows a report in 2015, which indicated that three-quarters of Google's mobile search income originate from Apple's iOS gadgets.
This bulk earning of revenue from a key competitor's platform creates a unique risk to Google. According to Forbes, this has been proven by the current moves by the Apple that are anticipated to hold back Google's business on iPhone. Notably, Apple launched third-party ad hindrance on iOS while endorsing its own search capacity.
With the launching of the Pixel, Google is looking to make a solid Android substitute to the iPhone, potentially letting it be the victor over other competitors. Google could anticipate making the Pixel a standard bearer of sorts in the Android globe, therefore, competing with its key partners.
Though the Pixel smartphones are Google's nastiest reserved secret, how the customers will receive the Pixel in the market will determine the volume of sales. All the same, having a better general experience on its mobile OS, Google will be able to do better on its advertising business to attract more customers.
Here is a video of Google Pixel's impressions: