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Alipay’s Call Centers Using Smart Robots to Deal with Customers

| Sep 11, 2015 09:26 AM EDT

China’s first humanoid robot named ALPHA can perform acrobatic demonstration and six-player football game. It is the first humanoid smart robot developed by Shenzhen Union Brother Technology Co. Ltd.

Alipay, China's leading online third-party payment service provider under e-commerce giant Alibaba Group, has begun using smart robots at its call centers to deal with customers, signs of the increasing saturation of smart robots into daily life.

According to China Business News, the robots installed at Alipay's call centers can understand customers' speech and will become ever smarter as the robots have a learning ability that can match college graduates who had undergone several hours of training for the job.

The report said that an R&D team composed of a dozen members under Ant Financial, a subsidiary of Alibaba Group, was responsible for the creation of the smart robots.

Currently, the robots' functions are limited to answering queries on credit lines and checking deposit balances and passwords, but they will eventually be extended to all call center services or even financial consulting, the report added.

At best, the smart robots are seen as a major improvement compared to existing robots in the market. These robots are advanced search engines that respond to customer inquiries from data centers based on keyword input of customers. However, the problem is that they often provide inadequate results.

Compared to existing robots that can only handle requests when formally phrased, the smart robots are capable of understanding casual expressions, deciphering the content of the customer's inquiry using contextual clues, and asking confirmation from the customer that they have correctly understood a query.

According to Ant Financial, the smart robots can respond to a query in a short time or in a second, compared to less sophisticated systems that have a 30-60-second wait time.

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