Share a Coke with Obesity (Photo : CSPITV YouTube Channel)
A recent video created by Center for Science in the Public Interest (CSPI) titled "Share a Coke with Obesity" has gone viral as the group exposed all the wrong things about drinking Coca-Cola.
The soda company created the "Share A Coke" campaign that allows buyers to customize their Coke bottles by putting the name of someone they know for only $5. Customers can simply go to https://buy.shareacoke.com/ and order the personalized bottle.
CSPI tried to do the same but instead placed health-risk words that relate to drinking Coke. The group tried obesity, tooth decay, diabetes, and more. None of those words got approved.
Mike Howard, CEO of Daughters & Howard, who worked with CSPI on the campaign told Today.com that Coca-Cola has a list of words that they don't allow.
However, there's an option for the buyer to request for approval for the name that's been previously disapproved. He sent a request and a few days later the word obesity was added to the database.
The health advocacy group bought it, took a picture, and shared it on Instagram. This prompted other customers to buy but later on they found out that the site won't accept the word again.
Even if you try other words synonymous to those conditions, the site will reject it. The group then created the hashtag #sharehonesty as their way of demanding transparency from Coca Cola.
Takepart reported that when the company launched the "Share A Coke" campaign it was aimed at creating shared moments of fun and happiness. But the video from CSPI tells you otherwise.
Executive Director of CSPI Michael Jacobson said that the fun experience actually results in diabetes, obesity, and tooth decay. He said that these things don't amount to joy and happiness.
Watch the controversial video below!
