With a removable sleek keyboard and a functional screen which you can touch and write into, Apple Inc. is placing its iPad Pro at the forefront of the hybrid battle in its latest ad released on Monday. The new video was released while the tech world is still guessing on when the iPad Pro 2 will be launched by the Cupertino-based giant.
The 30-seconder video clip titled "What's in a computer" features the 9.7-inch iPad Pro with an Apple Pencil on the side, Apple Insider reported. The ad voice over begins with "Just when you think you know what a computer is, you see a keyboard that can just get out of the way, and a screen you can touch and even write on."
While this was being said, the sleek and elegant iPad Pro table does its tricks. The removable keyboard flips, then fingers touch the screen and writes into the screen with the Apple. The narrator continues, "When you see a computer that can do all that, it might just make you wonder: "Hey, what else can it do?"
Before the video ends, it shows briefly the hybrid's two-up Slide Over app views and its picture-in-picture video feature. It is said that the ad is the tech giant's way of breaking the stereotype that tablets cannot be considered as a computer, which one can use for different tasks and can be considered as an efficient work machine.
Meanwhile, tech observers and analysts are still guessing on when will Apple Inc. unveil the successor of the successful iPad Pro. As the tech giant has three traditional annual events, rumors has it the iPad Pro 2 will be launched either on September with the new iPhone 7 or on March 2017, Mirror UK reported.
Most Apple enthusiasts believe that the company will be launching an iPad on September, but it does not necessarily mean it will be the iPad Pro 2. This is because the tech giant's iPad line has three more versions, iPad Air, iPad Pro and iPad Mini.
In terms of specifications, analysts unanimously tipped that iPad Pro 2 will be available starting at 64GB, instead of the usual 32GB. On the other hand, it is still uncertain if the upgraded version will be available with 9.7-inch variant and 12.9-inch variant, or just with the bigger version.
Furthermore, rumor has it that the iPhone Pro 2 will sport a True Tone display and 4K video recording.
Watch iPad Pro ad below: