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Chinese Investment Firm Tang Media Buys Chaotic Good Studios

| Feb 11, 2017 06:40 AM EST

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Chinese investor Tang Media Partners (TMP) has acquired Los Angeles content developer Chaotic Good Studios for an undisclosed sum.

The announcement was made Wednesday by TMP chairman and CEO, Donald Tang. Luke Ryan, Chaotic Good's chief executive, will retain his position and serve as the new chief creative officer at Tang Media Partners, according to the Hollywood Reporter.

"Chaotic Good Studios has unique and visionary methods of creative development and audience analytics that feed into our greater vision for the evolution of content design across industries," Tang said.

"Luke and his team play an integral role in a future where film and television development will employ technology to find deeper insights into audience behavior and create numerous access points for storyworlds across media platforms."

The deal comes eight months after Tang Media acquired a majority stake of Stuart Ford's sales-financing company IM Global.

The company also made a minority investment in Chaotic Good last year in order to help launch their Franchise Lab, which aims to develop original franchises across multiple platforms with a minimum of 25 franchises per year.

Chaotic Good is well known in the entertainment industry for its Fanalytics service, which provides data on audience engagement and behavior to gaming, TV, and movie studios.

Founded in 2015 by Tang, a former chairman and CEO of Bear Stearns Asia, TMP has been positioning itself as a major player in the film and television content industry, with emphasis on forging ties between China and international markets.

The company also counts an impressive array of Chinese backers, including China's leading film studio Huayi Brothers and Internet giant Tencent.

Ryan said the deal with Tang Media will give Chaotic Good more capital and boost its presence in China.

"In addition to injecting significant growth capital into our original content business, the deal bolsters our access into China to forge revolutionary data partnerships and create entertainment that transcends borders and platforms," Ryan added.

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