Kim Kardashian made fun about her passion for selfies in a new T-Mobile Super Bowl campaign.
In the clip, Kardashian can be seen taking photos of herself in the snow, in the dressing room and on the tennis court. On the show "Conan," she revealed that she will promote the "data stash program" of the company in the ad.
In the clip, the reality star encouraged people to "save their data" and she narrated how wireless companies take back unused data that people spent their money with. Kim described the situation as "tragic."
Kardashian said that the unused data could have been utilized to take a glimpse of her "makeup, back hand, my outfits, my vacations and my outfits." She took a picture of herself in a nude dress in front of a mirror. The reality star also took another selfie on the tennis court wearing a white cropped top and white mini skirt.
The whole speech was delivered in a solemn tone while Kim wore a revealing black suit. At the end of the campaign, Kim said "help save the data."
Also, Kardashian talked about her T-Mobile ad in an interview and said that the campaign reflected her personality. The staff discussed with her what kind of selfies she should take that would really highlight the activities she enjoys, according to People.
Skiing is one of her hobbies and playing tennis is one of the things she learned from camp when she was younger. These hobbies are not publicly known about the reality star. She also appeared in a Sketchers ad in Super Bowl 2011 and she revealed that it is the best time to launch a promotion since everybody watches Super Bowl. The concept of the campaign is "fun, sexy and witty" and Kim said that the commercial embodied the three points she mentioned.
The Balmain model added that she uses her mobile phone often for working and capturing photos. She was able to relate instantly with the concept and she enjoyed it.
With the rest of the Kardashian clan, Kardashian will be back on "Keeping up with the Kardashians" Season 10 this spring.