McDonald's (Photo : Reuters)
McDonald's is being criticized for its new commercial yet again, but this time the ad is shown at the 2015 Super Bowl. Before this, the world's largest chain of hamburger fast food restaurants was slammed for its "Signs" commercial that features disasters the United States has suffered.
"Starting February 2, we will be randomly accepting a new form of payment," the McDonald's Super Bowl commercial says. "Through February 14, McDonald's will randomly select customers to Pay With Lovin'."
In particular, critics find it ridiculous for the McDonald's Super Bowl commercial to ask customers to "pay with lovin."
Instead of paying cash, randomly picked customers will pay in a way instructed by McDonald's staff through Valentine's Day. A McDonald's employee will inform the customers who order items during pre-selected times if they have been chosen to get their order for free.
"We want to thank our customers for making our day and hopefully they will make someone else's, as well. That's what Lovin' is all about," a McDonald's spokeswoman told ABC News about McDonald's first Super Bowl commercial in eight years.
Meanwhile, the National Football League is set to have additional security for the 2015 Super Bowl after the controversial DeflateGate, according to Kevin Seifert of ESPN. "From selfies, hugs to high fives, we have a bunch of fun ways to express your Lovin'," McDonald's says in the one-minute ad.
Three days after it was published on YouTube on Jan. 30, the "McDonald's: Super Bowl XLIX Pay With Lovin'" video was viewed more than 800,000 times. Watch it here:
