A promotional poster for Grim Fandango Remastered.Social media management system, HootSuite, is strengthening its ties with Microsoft following the series of platform integration. (Photo : Reuters)
Social media management system, HootSuite, is strengthening its ties with Microsoft following the series of platform integration. HootSuite reveal new ways on how to easily connect to SharePoint and Dynamics CRM Online.
HootSuite announced the integration on the company's official blog. The company said that integrating its services with Microsoft will allow users to easily use social media contents across their respective organizations. This will greatly help companies that focus on customer support, social selling or internal collaboration.
In a statement posted on HootSuite's blog, Microsoft Canada president Janet Kennedy said, "At Microsoft, we're committed to providing the best-in-class platforms and productivity services. We know that when business have access to products like HootSuite and Microsoft, they can do amazing things."
By integrating HootSuite services into Microsoft Dynamics CRM, users will be able to identify and create leads, cases and opportunities. By adding social data to a customer's record within Microsoft Dynamics CRM, companies will be able to create a more detailed overview of each customer.
HootSuite's integration with Microsoft SharePoint will allow users to easily share contents from social media across teams. Anyone who is part of a specific team will be able to publish contents from their own social networks directly into their own Team SharePoint Sites.
According to ZDnet, the new collaboration between Microsoft and HootSuite will help both companies in their respective platforms. For HootSuite, its integration to Microsoft will give its users the ability to manage their social media duties in a single platform. For Microsoft, the partnership with HootSuite will bolster its presence in the CRM industry.
