Data center proxies are not provided by the IPS. Instead, they are intermediate proxies that are offered by a third party corporation. These help to sit between a computer and help to act as a client and server network. 

The advantage is that they offer you high speed, reliability, and anonymity. So, the client accessing the server network will have an added advantage over the normal proxy servers.

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If a client will visit the website, it is the data center that is responsible to replace the IP credentials and use its own US proxy IP credentials. 

Here are the essential features of having a good proxy: 

High performance: here is a need to have high performance and efficiency. That is easily achieved through a proxy. The data center OS has to be multi-threaded to give the results

Dynamically refreshing IP address: There is fluctuations demand and circumstances and data center has to refresh proxy IP addresses dynamically when needed

Multiple IP location: There should be multiple IP addresses available for usage and simultaneous authentication

Multiple geographical locations: For the data centers, they should geographically spread around the world to increase reliability, diversity, and speed of data.

Dedicated IP addresses: The IP address should be specific to a client. No one else should use it. That helps to give a high anonymity level compared to a shared proxy. 

Multiple subnets: These proxy IP addresses should be divided to form multiple subnets. That is in case a subnet will be detected and banned, the other subnets can continue to work.

Complete anonymity: all the signature of the client's headers that are in IP packers should be changed. That ensures that there is maximum anonymity.  

There are many advantages to using proxies. However, here are some essential use cases of data center proxies: 

Ad Verification: With the data center proxies, they will allow you to check so that you can verify whether the ads that are being displayed on your pages are genuine. That helps you to block the suspicious ads that might be placed there by a hacker. 

Brand protection: When you use anonymous access from the different pages of your brand, it will help to verify when there are redirects of fake pages that pretend to be your brand. 

Market Price monitoring: The other advantage of proxy is because you need to anonymously and automatically monitor the prices because of the competitors. That helps you to have a competitive advantage and will keep your clients coming back.

Web scraping: The current popular methods to study and analyze the competitors is via web scraping. If you use proxies having IP rotation, then it will help to massively scrap your data from competitive web pages. That will occur in a fast and anonymous manner. 

Email protection: In each time, there are many emails that arrive on the network of your organization. The only problem is that these emails have malicious or malware attachments. When you have a proxy-based email solution for all incoming emails will check for malicious content.