When it comes to web security, it is one of the most challenging jobs to undertake. Today, a single click on a web page can turn out to be the worst mistake of your life. How? Well, many online threats can tune you into giving up what's most important to you, your personal data.

Among the various online threats like malware, DDoS, and other, ransomware has been the most feared one to date. There are millions ransomware attacks each year. And these are not stopping. They are on the rise.

So, how is ransomware harmful, and what can you do to handle it? Let's read ahead and find out!

A quick brief-up about ransomware

Cybercriminals gain access to your system and encrypt your files in a ransomware attack. Once the encryption process is entirely complete, you will see a message on your screen asking you to make a payment to get a decryption key.

The attackers demand ransom in cryptocurrencies like Bitcoin or via other means so they can't be traced. If you fail to make the payment or try to contact law enforcement, the attackers threaten to delete your data or release it online. That's why ransomware has been such an effective tool for cybercriminals.

Why are ransomware attacks on the rise?

There are various reasons for the surge in ransomware attacks.

Firstly, the COVID-19 pandemic has forced many people to work from home. And this has given cybercriminals a golden opportunity to target more people. As people are not in a secure home environment, it becomes easier for hackers to get hold of the user data. It can be done via infected email attachments and links.

Secondly, the number of remote working tools and applications has increased manifolds. So, even if you are not working from home, there are chances that you are using some remote working tools. Now, these tools might not be as secure as you think. They can be a way for cybercriminals to gain access to your system and then encrypt your files.

Third, AI and machine learning are widely popular today. Along with businesses that use data analysis for making better decisions, it can also be leveraged by cyber thieves. AI and machine learning can be used to track the usage of tools and make sense of user data to get unauthorized access. The key application of AI and machine learning is increasing data processing.

What organizations are primarily targeted by ransomware?

As ransom is the pivotal component of a ransomware attack, hackers tend to target finance, retail, and utility organizations. However, there is no business or industry that is immune to ransomware.

Banking, finance, and fintech companies are the primary target of ransomware attacks. In the July-September 2021 period, around 22% of the attacks were targeted at banking and finance institutions. Other than that, 20% of attacks are focused on utilities and 16% on retail.

However, ransomware also targets regular users. So, you must know how to protect against this computer threat.

How to counter ransomware attacks?

Though it is near impossible to stop a ransomware attack, there are some ways to be prepared for it.

1. Backup

No matter which ransomware attack it is, having a backup of your machine's data is the ideal way to counter it. Make sure when you take the backup of your data, it is always stored in offline storage. There are also many cloud options for storing data safely. Overall, data backups are the best cure for ransomware. If you have copies, you can wipe your system clean and continue using it.

1. Wipe and Restore

Another way to tackle ransomware is by completely wiping off your machine's data and restoring it from the backup. But this will only work well if you have a recent backup. The best thing about this method is that if there is any malware on your PC, it will be removed.

1. Prefer using a VPN

A Virtual Private Network is an excellent way to keep your data safe and secure. It encrypts your data and connection so no one can snoop on your online activities. Moreover, if required, you can also challenge geographical barriers. While a VPN for PC will not directly protect from ransomware, it can prevent specific distribution channels. Such threats usually occur on unknown networks or unsafe websites.

1. Use anti-malware tools

You can use anti-malware tools like antivirus, antispyware, and firewalls to keep the malware at bay. These anti-ransomware tools will scan files before they are executed. So, if there is any malicious code, it will be blocked.

1. Keep Your Software Updated

One of the best ways to counter ransomware attacks is by keeping your software up to date. Whenever a patch is available for any of the software you are using, make sure to update it. These patches usually contain fixes for vulnerabilities that cybercriminals might exploit.

Final Thoughts

Ransomware is a severe threat and can cause irreparable damage to businesses. So, it is important to be prepared for it. The best way to do that is by taking regular backups and using anti-malware tools. You should also keep your software up to date to patch any vulnerabilities. And lastly, prefer using a VPN to keep your data safe and secure.