Apple's senior vice president of Internet Software and Services Eddy Cue speaks during the Apple WWDC on June 8, 2015 in San Francisco, California, when the company announced Apple Music. (Photo : Getty Images/Justin Sullivan)
Students can now avail a 50 percent discount for Apple Music subscriptions at $4.99 around the globe maybe as part of their celebration of the streaming service's upcoming one-year anniversary in a few weeks.
Apple (NASDAQ: AAPL) is offering the half-price promo for any student enrolled an eligible university or college in some parts of the globe. On Friday, the discounted price for students has been active in Australia.
The Cupertino-based tech company is now expected to bring the promo to other markets as well, including the United States. By default, the price of Apple Music stands at $9.99 which can be too expensive for some especially for those who do not have a job yet.
Apple is reportedly planning to cut the price for students in the United Kingdom, New Zealand, Ireland, Denmark and Germany too. It won't be $4.99 across the board, but the local price in the market will be cut in half.
Online service UNiDAYS is teaming up with Apple to verify if a student is really enrolled in classes in their registered university or college, according to Apple Insider. UNiDAYS hosts several other student discount promos.
Apple Music has seen a slow increase in users since it has launched. During the free period for several months, millions of users registered for the service. However, they ended up cancelling days before they were going to be charged for the service.
One of the complaints was that the user interface of the service was too confusing. There were too many tabs and buttons, which is unlike Apple's other services.
Another downside was that the Beats 24-hour radio station can sound repetitive. Apple needs to widen their selection for the Internet-based station.
Apple has recently announced that their Apple Music service has reached 13 million subscribers, according to Forbes. The new half-price promotion for students could also help in a slight increase of that figure.
Besides the promo, Apple is also reportedly planning to revamp the music streaming service. There could be major changes within how the app works and how it will be integrated with their iTunes service.
