Elon Musk (Photo : REUTERS/Rebecca Cook)
Amy Wilkinson argues in her book "The Creator's Code" that Elon Musk failed wisely and that ordinary people too are capable of extraordinary achievements.
Amy Wilkinson, a lecturer at Stanford Business School has written a new book titled "The Creator's Code: The Six Essential Skills of Extraordinary Entrepreneurs". In this book, Wilkinson has studied the great entrepreneurs and business leaders of our time and tried to figure out what makes them so successful and why other people don't seem to be able to achieve as much.
She argues that most of these entrepreneurs did not necessarily aim to be completely successful in every thing they chose to do or every decision they chose to make. Instead, several of these leaders factored in possibilities of a good amount of failure in their pursuit of longer term goals. It is here that she mentions Elon Musk as an example of a business leader that "failed wisely" over the course of his career, reports Valuewalk.
Her insight is that these leaders became very successful in their chosen domains not because they were born with some innate characteristic not bestowed on any other human beings. Or that they experience some kind of epiphany that other people did not.
Wilkinson argues that instead of these features, what is really compelling about these social achievers is that their success is accessible to everyone. Their success rests on six essential skills that can be "learned, practiced and passed on".
Her research studies nearly 200 leaders who started business that today have annual revenues of over 100 million dollars, again reports Valuewalk. In her study she identifies six skills that were critical in the careers of these entrepreneurs and their companies. These six skills are: find the gap, drive for daylight, fly the OODA (observe, orient, decide, and act) loop, fail wisely, network minds, and gift small goods.
