Developed by Niantic for iOS, Android, and Apple Watch devices, 'Pokémon Go' is a free-to-play, location-based augmented reality game. (Photo : YouTube/The Pokemon Company)
Although the number of players for "Pokemon Go" have decreased since it first launched it is still the most successful mobile game to date. The game is getting brand new Pokemon added into its list of creatures and is now teaming up with Starbucks.
Over 7,800 Starbucks stores will be turned into Pokemon Gyms or PokeStops, the official website announced. This will allow players to combat opponent teams or collect free items like PokeBalls and Candy while enjoying Starbucks products.
In celebration of this partnership "Pokemon Go" is also adding a new Pokemon Go Frappuccino item in the game. This Frappuccino is also going to be available in real life and is described as a special blend of the traditional Vanilla Bean Frappuccino, raspberry syrup and freeze-dried whole blackberries. The drink is then topped with whipped cream.
This partnership has been rumoured for some time, Gamespot reported. It was during these leaks that dataminers discovered the possible addition of Generation 2 Pokemon for "Pokemon Go." This has yet to be confirmed as neither Starbucks nor Niantic Labs have announced new Pokemon.
"The physical locations component of the collaboration is important to us as we look for ways to use technology to encourage exploration, exercise and real world social interaction, and Starbucks' footprint throughout the U.S. provides an awesome platform," stated Niantic CEO John Hanke.
It is still uncertain how long this partnership with Starbucks will last or if it will be a long-term deal between the two companies.
This is also not the first time Niantic Labs has partnered with retailers to further promote "Pokemon Go." The company has also sealed a deal with mobile provider Sprint and in Japan the company has partnered with McDonald's, turning their fast food chains into PokeStops and Pokemon Gyms.
PokeStops have also become hotspots for gamers to catch rare Pokemon and this will aid in drawing more customers towards Starbucks, Sprint and McDonald's. It will also aid the game in gaining new players as these establishments will serve as constant endorsers for the game.
More details regarding the partnership with Starbucks is also set to be unveiled on Dec. 12, Monday.
