Canadian singer/songwriter Shawn Mendes drops the official video of his single “Life of the Party” Mar. 10 (Photo : Shawn Mendes via Twitter)
Canadian singer/songwriter Shawn Mendes released the official video of his single "Life of the Party" Tuesday, and the 16-year-old musician managed to place #LOTPOfficialVideo among Twitter's trending topics worldwide.
Meanwhile, viewers of Mendes' Vevo/YouTube video are discussing lyrics, song meaning and video interpretation.
To engage his fans, Shawn Mendes also uploaded this amusing Vine video. As of this writing, there are over 700 thousand mentions of #LOTPOfficialVideo on Twitter. Mendes is showing his appreciation by following back and retweeting his fans' messages.
Some YouTube viewers are commenting they need help in understanding the #LOTPOfficialVideo. User Twinkling Star offers this interpretation:
"(A girl is) messaging (Shawn's video character) at the beginning cause she's alone but there's no reply on the screen. She's too shy to socialize, and ends up just leaving. But, that's when he enters. He walks around looking for her, but he can't find her cause she's gone. It's the second part to Never Be Alone."
Here's a snippet of the "Life of the Party" lyrics: "When it gets hard / don't be afraid / we don't care what them people say." This fan-made lyrics video has drawn over two million viewers since June 2014, around the time when "The Shawn Mendes EP" was released.
This 2014 version of the #LOTPOfficialVideo has been viewed over 15 million times, so far. Shawn's new album, "Handwritten," is expected to be released on April 28 this year under Island Records.
Shawn Mendes found his path to the music industry via Vine, a social networking site that features short original content. Shawn's cover clips in 2014 gained massive popularity, and he was later labeled by Billboard as a "Vine superstar."
Shawn's Vine success is only a portion of his web stardom, as the young singer was also the Teen Choice Awards 2014 winner for "Choice Web Star: Music." That #LOTPOfficialVideo is still trending on Twitter shows Shawn has a solid fan base among the netizens.
