A new survey shows that most adult Americans support a powdered alcohol ban. While United States regulators approved the new product for alcoholic beverages in March, a vast majority of adults fear that it will lead to an increase in under-aged drinking.
The study was conducted by researchers from the University of Michigan.
Alcohol powder is made of ethanol-containing molecules. When mixed with water, the powdered alcohol is transformed into instant booze.
The U.S. poll showed that 60 percent of adults support a powdered alcohol ban, and 64 percent favor online sales being outlawed, according to Uncover California. In addition, more than 80 percent of survey participants believe that alcohol powder would increase under-aged alcohol consumption.
A vast majority of adults in the American survey are worried about the substance's abuse by youngsters under the legal drinking age of 21 years old, due to it being hard to trace after getting mixed into non-alcoholic beverages. The figure was 90 percent, according to Immortal.
However, Palcohol CEO Mark Phillips used a video demonstration to show that a package of his powdered alcohol product is 500 percent larger than a 50 ml bottle of liquid alcohol. This would make it hard to hide.
Interestingly, only about one-third of Americans know about alcohol powder, which will be released in four flavors: Rum, Vodka, Margarita, and Cosmopolitan. The product launch will be this summer.
A powdered alcohol ban has already been passed in three states in the U.S. They include Vermont, South Carolina, and Louisiana.
Under-aged alcohol drinking and binge drinking are currently declining in the U.S. It was reported last month by one of the U.S. Dept. of Health's branches.