Both the Xbox One and the PS4 are closing in on two years since their launch and availability. But even after two years' worth of competition in sales, the PS4 has bested the Xbox One in several months to date.
However, in a recent forum at the GeekWire summit, Xbox boss Phil Spencer revealed that the Xbox One team's goal is not to best the PS4 in terms of sales. Instead, he revealed the goal was to gain more customers and fans for the Xbox One.
If anything, Spencer revealed that he is now more focused on the product rather the competition with Sony, DualShockers reported. And while financials do still matter in the big picture of things, the focus of the team has also encompassed other areas, such as ensuring that consumers are happy and engaged in the service as a whole.
"I would never question the ability of our organization, but I'd say that we're not motivated by beating Sony, but we're motivated by gaining as many customers as we can," said Spencer during the summit.
Despite the Xbox One's lag in terms of sales, Microsoft has been providing a lot of new features on the console. From feedback-based additions via the monthly Xbox One system software update to the new exclusive title for players, the Xbox One is far from what it was when the console first came to light.
One of the many innovations that the Xbox One team is looking forward to is the use of cloud processing in bringing better visual effects to its games. This is through the use of Cloudgine technology, as detailed by company CEO Maurizio Sciglio to Gamingbolt.
"Crackdown 3" was the first game to experience this new technology, and this time, the company behind the cloud power technology has given some details on how this works. It appears that the work is done beyond the actual Xbox One unit. According to Sciglio, The Xbox One offloads any complex computations onto the Microsoft cloud using the Cloudgine engine. From there, the final output is then brought back the Xbox One.
Essentially, this ups the potential of the Xbox One's capabilities, allowing it to execute and run games that would normally make it crash.
"We are enhancing the gaming experience by using compute power and memory that is available server-side," said Sciglio to the publication. Microsoft has yet to detail other exclusive games that may see this technology in the long run. However, it does hold the advantage of being a more powerful cloud-connected next-gen console, if the technology is applied to more Xbox One games.