Apple Watch Sports for China (Photo : Apple)
Like Pepsi which made a smartphone exclusively for the China market, the Cupertino-based tech giant is also launching a limited-edition Apple Watch to celebrate the Chinese Lunar New Year.
The timepiece would be available in Apple Stores on Friday, Jan. 22. It would be on sale until Feb. 22 in mainland China, Hong Kong, Taiwan, Malaysia and Singapore only. The Apple Watch Sports would come with an exclusive red strap, reported Technologynewschina.
Priced at 2,588 yuan, both models will come in yellow gold aluminum with a red strap and silver aluminum with red strap. The red straps are the symbol of good fortune and joy in China, according to 9to5Mac.
Designer brands too have rolled out ahead of the Spring Festival, which begins on Feb. 8, Lunar New Year jewelry with Horse Month, Year of the Monkey-inspired designs. However, a lot of Chinese netizens made fun of the designs that they find ridiculous.
To promote other Apple products, such as the Apple Pencil, Chen Jianzhou and other members of the Chinese Artists Council are using the pencil to draw monkeys on the iPad Pro. He often draws Monkey King, or Sun Wukong, a main character in "Journey to the West," a classic Chinese novel.
The novel is the basis of a 1980s TV show in China that Pepsi used to make a viral six-minute commercial to promote the soda as a drink that is passed on from one generation to the next, like the Monkey King role.
China is now the second-biggest market for Apple which made available in September 2015 Apple Music, iTunes Movies and iBooks in Apple Stores that are also growing in number in 2016.
