• How to Maintain a Work-Life Balance when Managing an Online Business

How to Maintain a Work-Life Balance when Managing an Online Business (Photo : Pixabay)

While hybrid work models have gained an impressive amount of popularity in recent times, certain individuals are willing to take this concept a step further by creating an online business from the ground up. These ventures promise a great deal of professional flexibility, they are often associated with relatively low overhead and they can represent an excellent way to earn a side hustle.

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Still, it is important to remember that success is not a mere flash in the pan. You need to be prepared for a host of challenges and a great deal of responsibility is required. Let's highlight four ways to bend the digital odds in your favour.

Leverage the Power of Modern Technology

The bedrock of any well-received online business is its website. This is your first point of contact with customers and it often serves as a means to confirm purchases. This is why building a strong foundation is crucial. For example, most professionals prefer VPS hosting (virtual private server) services due to amenities such as guaranteed uptime, robust security features and flexible software packages. It could also be prudent to work with a third-party website builder, as these services can help to streamline common stumbling blocks such as coding and formatting.

Know When to Take a Break

Even Thomas Edison needed to sleep on a daily basis. Although you might be tempted to solely focus on your online business, this can easily lead to burnout if left unchecked. Know when to say when. It is wise to take a ten-minute break each hour and to limit your workday to a standard schedule (such as from nine o'clock in the morning to five o'clock in the afternoon). During your downtime, find unique ways to relax. Whether referring to resting your head upon a meditation pillow or taking a jog, you will be able to avoid physical and mental exhaustion.

Set Realistic Target Margins

Many of us have come across stories written by so-called online "gurus" which describe how an individual became a millionaire overnight thanks to a virtual business. Note that these stories are the exception more than the rule (if there is any truth in them whatsoever). It is much better to adopt a more pragmatic approach by setting achievable milestones.

Not only can this provide you with the motivation required to keep moving forward, but it will be much easier to analyse your progress and to determine if any strategic adjustments should be made.

A Bit of Discipline Goes a Long Way

The flexibility associated with a home-based online business can come at a cost if you fail to maintain discipline. After all, it is easy to become distracted and to procrastinate. This is why adopting a handful of daily guidelines is important. These include:

  • Dressing as if you were in a traditional office.

  • Designating a work-related space at home.

  • Prioritise difficult tasks.

  • Visualise your long-term goals.

While professional independence will not occur overnight, there is no doubt that you can place yourself upon the right track with the advice outlined above.