• Shoppers in a Telstra retail store in Sydney's CBD browse products on July 24, 2014 in Sydney, Australia.

Shoppers in a Telstra retail store in Sydney's CBD browse products on July 24, 2014 in Sydney, Australia. (Photo : Getty Images/James Alcock)

Telstra has acquired Readify, a Melbourne-based software development company, with a view to augment the company's network and services portfolio. The IT consultancy is a Microsoft partner with about 200 staff, including 160 developers.

While the financial details regarding the deal are yet to be disclosed, Telstra said that the acquisition of Readify helps in providing an additional platform to the telco to promote digital transformation for the company's enterprise customers, The Australian reported.

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Announcing the acquisition, Telstra Executive Director Global Enterprise and Services, Michelle Bendschneider, said in a press release that Readify will offer application development as well as data analytics services. These services will perfectly complement the existing services of Kloud, the report added.

Telstra pointed to several other acquisitions the telco made during the past three years, which helped to augment its technology capabilities. These acquisitions include the unified communications and contact centre integrator NSC in 2013, 2 Networks in January 2014, and Queensland-based systems integrator Bridgepoint in October 2014, the telco said in the acquisition announcement.

Bendschneider said,  apps and software are playing more and more important role in businesses, and Readify, which is globally familiar for its innovative software solutions, will help them create software-led digital transformations with their customers, the press communique added.

Readify has a proven record of creating innovative solutions with their customers. Considering Telstra's scale of operations, the opportunities are extremely exciting, Readify managing director Graeme Strange told the Computer World.

The report said that during an investor briefing earlier this year, CEO Andrew Penn told newsmen that Telstra wanted to become a "world class technology company that empowers people to connect." Explaining his view, Penn said that when they talk about their vision of becoming a world class technology firm, they do not suggest that they aspire to become Microsoft or Google.

In January, Telstra entered an agreement to acquire systems integrator Kloud. Melbourne-headquartered Kloud specializes in assisting enterprises transition to cloud services. With set-ups in Melbourne, Sydney and Adelaide in Australia, and Manila, the company has 150 employees on its rolls.

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